The history of the Maison begins with Adele and Edoardo Fendi and their first handbag boutique, which opened in Rome in 1925, shortly followed by a fur atelier. Elegance, craftsmanship, innovation and style have become the symbol of the Maison, shaped by the artistic direction of Karl Lagerfeld from 1965 to 2019. Today, the Maison is synonymous with quality, tradition, experimentation and creativity driven by the vision of Silvia Venturini Fendi, which is also reflected in the eyewear collection. A confident statement of Fendi’s continued commitment to innovation, design and modern luxury, the Fendi Eyewear range translates this unique artistic vision into sunglasses and optical frames that are classic yet contemporary. Each season, iconic silhouettes and signature details are refreshed with new textures and exclusive hues, resulting in bold and unexpected accessories for women and men.